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Director A&R

Originally from the Dominican Republic, Edgar grew up on the east coast and spent many years traveling all over the world. Growing up he spent years playing the Piano, while also spending some time with the Drums and Trombone. Edgar has a natural deep appreciation for all genres of music and throughout his travels has come across unique music and sounds from all over the world. Edgar spent the last 8 years working in an administrative and managerial capacity with the aviation industry, between Delta, United and American Airlines. Currently Edgar resides in Los Angeles, while still traveling frequently, he enjoys spending his time all over LA and the beach cities, eating out and expanding his ever growing, intercontinental network.


The Now PR & Marketing

The Now PR is a full-service experiential communications, marketing, and media agency.
Based in NYC, The Now specializes in public relations, brand management, content curation and event marketing. We concentrate on serving authentic corporate, entertainment, and lifestyle accounts, along with new and emerging clients in hospitality, fashion, music, and food & beverage accounts.
Clients trust us to strategically position them in the ever-changing market to be heard on and offline.
By leveraging relationships and curating comprehensive roll out plans, we place clients at the center of conversations and trends happening NOW. The Now’s executive team has 15+ years combined experience in entertainment and media. Our passion and enthusiasm for industries allow us to stay ahead of the curve while implementing and controlling trends.

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Marketing & Promotion

A Florida native who has always had a love and ear for music since she was a little girl singing in the church choir. Play the clarinet, bass auto and saxophone. In the late 90's road managed a group called Groundhoggz in which one of the group members, Flo Rida was signed to Atlantic Records as a solo artist. She moved to Atlanta in the fall of 1997,  earned a lot of respect in the music & film industry.  Worked with several executives & artists such as Gucci Mane, OJ da Juiceman, Trillville, Crime Mob, Sir Charles, Mr. Big Tyme, Stylistics, Angie Stone, Deb Antney & more. Putting on showcases,  event planning, artist development, management, booking, public relations, promotion & marketing, she has had her fair share of each one of them for many years. Music & film has been her love and life. 15 yrs plus in  Marketing & Sales, representing clients Johnson & Johnson,  Kimberly Clark & more.


Legal Counsel

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Personal Accessories
Executive Team: Team Members
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